100% organic hair dye
Colour lasts 3-4 weeks
Conditions, strengthens hair
Vegetarian
Vegan
It's Pure Organic Herbal Hair Colour Dark Brown 110g
This plant-based dye is non-invasive, gently coating your hair shaft with a semi-transparent, semi-permanent layer of colour. The final colour will partly depend on the colour of your hair underneath, making it lighter where your initial hair colour is light and darker where your initial hair colour is dark. On white/grey hair this Dark Brown shade is likely to be light to medium brown. On light brown hair it is likely to be dark brown. On already dark brown hair it may be a very dark brown to black. If your hair is a salt-and-pepper mix of brown and white, then the overall effect will average out, with brown hair going a darker brown and white hair going a lighter brown. A darker colour can be obtained by repeated applications. The longevity of the Dark Brown shade depends how porous your hair is and how often you wash it. It tends to last on average about 3 to 4 weeks on the roots, but it can become permanent on porous areas of your hair such as the older, longer lengths of hair which become more weathered and porous over time.
The Dark Brown works well on most greys, but some hair types may need to first dye with Henna Red before applying Dark Brown in a second application. To establish whether this is necessary, please do a strand test. To check the colour, we always strongly recommend you strand test a small section of your hair – from root to tip - before applying to your entire head. To achieve the best results, please read the below Additional Information and the in-box instruction leaflet carefully. Remove product build-up from your hair prior to colouring with a clarifying shampoo or treatment. Silicone and other residue prevent the colour from coating your hair. The colour will deepen over a few hours and days as it oxidises on your hair. On very light-coloured or light grey hair it sometimes appears to have a green tinge at first, but don’t panic - this will fade gradually over a few hours or days, as the dye oxidises and the colour deepens. If your hair has been chemically lightened, it will affect the colour result. - Please always strand test the herbal colour from root to tip, to check the colour outcome before applying to all your hair. It is not recommended to use chemical lighteners on your hair after using this dye, unless it has faded or grown out. This is because bleach will not remove the indigo element of the dye, so you may possibly be left with a bluish colour. If you do want to try bleaching, please strand test first.
Full ingredients
Organic Indigo tinctoria (indigo) powder, organic lawsonia inermis (henna) powder, organic cassia auriculata powder, organic emblica officinalis (amla) powder
Always read the label before use
For external use only. Read the instruction leaflet carefully and use only as directed. Keep out of the reach of children. Patch test before use for 24-48 hours with a small amount of paste on your inside elbow covered with a plaster. Wait 48 hours. In the unlikely event of a rash or irritation, discontinue use. Avoid getting the hair colour paste in your eyes – if this does occur flush thoroughly with water. Do not breathe in the powder when mixing. Read and carefully follow all the instructions enclosed in the pack. To summarise, the Herbal Hair Colour powder is mixed with warm water before application. The paste is left on your hair for 1 to 3 hours depending on the depth of colour required. We strongly recommend doing a strand test first before putting the colour all over your hair, because the colour result can be different on different people’s hair. You should wait 24 hours after the strand test to see how the colour develops, because it oxidises and darkens over time.
Vegan, vegetarian
We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.
Keep the packet tightly sealed when not in use. Store in a cool, dry place.
4
66 reviews
The subjective customer reviews below are only moderated for offensive content – they should not be regarded as medical or health advice; no reliance should therefore be placed on them; and they are not endorsed by Holland & Barrett. If you have any health problems or questions regarding the suitability of any product please contact a health professional. Products are not medicinal unless otherwise stated. Find out more
Pros mentioned
It’s Pure
I really liked this product. It is gentle to hair and great colour.
Suby - 24 days ago
Verified Purchaser
Brilliant!
I was a little nervous but it turned out brilliantly - so pleased. Left it on for 3 hours and did stuff around the house, mixed only half the pack as I have a pixie cut and mixed it to a thick paste. It did not drip at all and I found it less messy than regular boxes dyes. T…
Jacqueline - 2 months ago
Verified Purchaser
Great product
Great product, doesn’t damage hair. Good colour. Note the consistency when applying is thick so you will end up using more product than traditional hair dye.
Gemma - 2 months ago
Verified Purchaser
Product name
Price
Rating
Colour
Suitable for
£12.95
£11.77/100 g
Colour
Dark Brown
Suitable for
Vegan, Vegetarian
Ingredients
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We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.